You are viewing an archived entry from the 2023 awards

Judges’ Award 2023 Gold Longform Under £350,000

Boys In Mind
Will's Story

Film & Campaign Description

As a teenager Will attempted to take his life several times. In Will's story he talks about how he came to feel so low, how important talking is and what else he does now to keep himself well.  He also talks about how his relationship has changed with his father Jim.  Through sharing his story for Boys in Mind he hopes that other boys and young men who are struggling will find the strength to ask for help.

Boys In Mind

Boys in Mind works in partnership with children, young people and professionals in a range of settings to promote good mental health and prevent suicide, particularly among boys and young men. Our work is guided by our 3 P’s – Prevent, Promote and Participate

  • Prevent – Preventing suicide
  • Promote – Promoting positive mental health and positive images of boys and men
  • Participate – Encouraging active participation of children and young people

We strongly believe that

No one should feel ashamed of: –

  • Talking about their feelings
  • Asking for help when they’re feeling down or struggling
  • Being honest
  • Being themselves

However, despite much work to challenge the stigma around mental health, many boys and young men are still unwilling and unable to open up about their difficulties and get help. They suffer in silence and tragically some go on to take their lives.

UN Sustainable Development Goals

We align with the following UN Sustainable Development Goals: