Dementia UK
The life-changing support of an Admiral Nurse this World Alzheimers Month

Film & Campaign Description

A diagnosis of Alzheimer’s disease or any form of dementia can be devastating. That’s why during World Alzheimer’s Month, we wanted to make sure everyone knew about the life-changing support our dementia specialist Admiral Nurses can offer, so that no one has to cope with dementia alone.

Our specialist nurses understand the complexities of dementia, offer practical solutions to the challenges dementia can bring and most importantly, see the person behind the diagnosis – It’s why many families often describe them as a lifeline.

Two families who have been supported by our Admiral Nurses feature in the film. They bravely share the impact dementia has had on their lives and the differences Dementia UK has made to them and their family.

Creative agency: MOREVER

Dementia UK

We are Dementia UK – the specialist dementia nurse charity.

Our nurses, known as Admiral Nurses, who we continually support and develop, provide life-changing care for families affected by all forms of dementia – including Alzheimer’s disease.

Our nurses are here when people need help. They have the time to listen and the knowledge to solve problems. As dementia specialists, Admiral Nurses help families manage complex needs – considering the person living with dementia and the people around them – and they can advise other healthcare professionals.

For families affected by dementia, they can be a lifeline.