FINALIST 2025
A film to raise awareness of what the NHS Blackpool Parent-Infant Relationship Service (PaIRS) offers to workforce, parents and infants.
The PaIRS team aim to promote a loving secure relationship between primary caregivers’ and their infants, which lays the positive foundation for health and well-being that can last a lifetime.
The film raises awareness of the new service to families and to staff who make referrals; helping parents-to-be access the support when they need it.
The film has been made through interviews with parents who have had support and overcome difficulties in their parent infant relationship, and with health professionals who have seen the need that parents have for support.
Made in partnership with NHS Blackpool Teaching Hospitals.
ForMed Films (CIC) are a British health animation company, who make films for social good.
We draw on in-depth participant research to tell authentic stories through the
voices of those with lived experience. Our films show how people have
found support and been able to move forward.
By sensitively sharing authentic stories about what it is to experience a particular condition, our films reduce health-related anxiety, shame, and stigma, helping others feel less alone.
- We share stories made from lived experience of health conditions, providing hope and support to others.
- We share information about medical procedures and processes that reassure patients, so that they can feel less concerned and be better equipped to make informed decisions about their care.
Our films provide the information, advice and support that people need in a format that is accessible and easily shareable. They provide effective and lasting resources that support signposting, training and health promotion.
Our company values reflect our commitment to social impact and serve as guiding principles for decision-making, shaping the culture of the organisationand driving our mission forward in a sustainable and impactful way.
We align with the following UN Sustainable Development Goals:
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